How to Access Woodhall Finance's N1.5 Billion Creative Fund

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Woodhall Finance House Launches N1.5 Billion Creative Sector Fund

Woodhall Finance House has introduced a groundbreaking initiative with the launch of a N1.5 billion Creative Sector Fund, aimed at supporting small businesses and creative talents that are poised for export. This fund spans multiple creative domains, including film, music, beauty, and digital arts, marking a significant step in the financial services firm’s mission to harness Nigeria’s cultural and creative potential.

The fund was officially launched on Friday, July 12, 2025, during the unveiling of the Creative Currency Podcast in Lagos. This event highlighted the growing importance of the creative sector in Nigeria’s economy and its potential to drive global impact.

A Bold Statement of Intent

The initiative is not just a financial commitment but a bold statement of intent by Woodhall Capital. Founder and President Mojisola Hunponu-Wusu emphasized that creativity is no longer an abstract concept but a valuable asset that must be recognized and supported by policymakers, investors, and financiers alike.

“Creativity is no longer an abstract asset; it is a bankable commodity and must be treated as such by policymakers, investors, and financiers,” she stated passionately. The fund aims to empower creative Nigerians who are ready to scale their talents into global enterprises, transforming passion into economic power.

UK's Continued Support for Creatives

During the event, British Deputy High Commissioner Jonny Baxter reaffirmed the UK’s ongoing support for Nigeria’s creative industries, which he described as a “global force.” He highlighted the importance of long-term partnerships that combine innovation, investment, and cultural exchange.

Initiatives like the UK-Nigeria Enhanced Trade and Investment Partnership and the Creative Industries Technical Working Group have already laid the groundwork for deeper collaboration between both nations. Baxter emphasized the need to create real opportunities, build lasting partnerships, and empower the next generation of African talent.

Lagos Reinforces Its Role as a Creative Hub

Lagos State Governor Babajide Sanwo-Olu, represented by Commissioner for Commerce, Trade and Investment Mrs. Folashade Ambrose, reiterated Lagos’s status as Africa’s creative powerhouse. She stressed the state’s readiness to continue supporting initiatives that foster innovation, investment, and youth-led development.

The Creative Currency Podcast, launched in collaboration with the UK Department for Business and Trade, Polaris Bank, and Lagos State, is expected to serve as both a storytelling platform and an investment magnet for the sector. It aims to drive meaningful change at the intersection of finance, culture, and diplomacy by promoting real-life success stories and investment opportunities across the continent.

Finance, Culture, and Diplomacy Intersect

Organizers of the podcast stated that it is positioned to strengthen cross-border partnerships and deepen the UK-Nigeria creative network as a catalyst for economic transformation. The event showcased how finance, culture, and diplomacy can intersect to create new opportunities for growth and development.

Additional Government Initiatives

In addition to Woodhall’s efforts, the Nigerian government has also launched phase one of the Creative Economy Development Fund (CEDF) to provide sustainable financing for the country’s growing creative and cultural sectors. This fund, recently approved by the Federal Executive Council (FEC), was officially announced by the Ministry of Arts, Culture, Tourism, and Creative Economy.

The CEDF aims to empower several sectors, positioning Nigeria as a global player and leader in creative industries. It reflects a broader recognition of the creative sector’s potential to drive economic growth and international influence.

Conclusion

With these initiatives, Nigeria is taking significant steps to support its creative industry and position itself as a key player on the global stage. The N1.5 billion Creative Sector Fund from Woodhall Finance House, along with government-backed programs like the CEDF, underscores a collective effort to unlock the full potential of Nigeria’s creative talents. As these efforts gain momentum, they are likely to create new opportunities for entrepreneurs, artists, and innovators across the country.